Créativité is that which engages the eye, seizes the palate, electrifies the fingertips, enraptures the nose and ignites the mind. It is a departure from the ordinary; a voyage into newness that fans out in kaleidoscopic directions yet consistently arrives at the same destination: the extraordinary.

Extraordinary, as we see it, is located just north of Spain, nuzzled up against Italy, Switzerland, Germany and Belgium with the U.K. teetering on its eastern shoulder. It is a place that has long been touted for its chic, its panache, and its savoir vivre, but that of late has seen an especially grand resurgence in all of the above.

As the grand proponents of this resurgence and ringleaders of the French Revolution by Design, we have re-formatted www.lacreativite.com to bring you the latest in French design, from the creative tinkering of a small-time jeweler nestled in the hills of Lyon, to the creative thundering of a fashion designer preparing to blaze the catwalks in Paris.

We invite you to have a gander at our new website, peruse our findings, and linger over those that intrigue you most…

Here’s to La Créativité, and the hope that it will leave you with raised eyebrows and dropped jaw.

www.lacreativite.com